BCBG
Target Customer:
-Party girl
-Loves High fashion
-Sexy, Slim, and fit
-Desires a young fresh sexy and elegant look
BCBG stands for the French Phrase "Bon Chic, Bon Genre"
which means, "Good style, Good attitude!"
Though I'm very fond of BCBG, Target Customers are represented in ads, I have yet to see one Black model in a BCBG ad...hmmm!
BCBG Loves the DANCERS!
